Slides of Content

Session Attendees

Core Principles

Lead Magnets – The Why, Who, What & How was presented live at ScaleCon 2024. It offers a comprehensive, data-centric view into why MSPs need to give lead magnets a chance and how to create assets that convert. Download the slide deck to learn more.

“The legend Kevin Clune is knocking it out of the ballpark with a super tactical session on Lead Magnets for MSPs.”

– Nigel Moore | Founder of The Tech Tribe


In this deck, you will learn...

  • Discover why traditional “Free Consultation” offers fail to convert and how to create alternative offers that resonate with your audience.
  • Understand the differences between “rented” and “owned” audiences and how to mitigate the risks associated with third-party platforms.
  • Learn effective segmentation strategies to tailor your lead magnets based on industry, job role, or technology use.
  • Explore high-performing lead magnet formats, such as guides, assessments, and templates, to drive higher engagement and conversion rates.
  • & Much More!

Copyright 2024  | Lead Magnets: The Why, Who, What & How | Brought to you by: MSP Growth Hacks